Apple might have left iPhone out in Steve Jobs’ keynote recently at its annual MacWorld convention but iPhone is still a big hits. Since its launch in July 2007, Apple has sold more than 4 million iPhones worldwide.

According to New York Times’ data, Although iPhones dominate less than 1 percent of the overll mobile-phone market, the iconic device is generating far more traffic to Google than any other mobile device that are also accessible to the Internet with competing headsets.

However, in terms of downloading music, iPhones proved to fail as one of the ways to boost this already unpopular activity. Although iPhone allows users to download music directly from iTunes, not many are doing so.

Apple will be releasing a software kit that allows third-party developers to write applications for iPhone in February.

The music industry is watching closely iPhone version of existing music-focused online services too.
According to M:Metrics study, only 20 percent of the mobile users internationally listen to music using their mobile devices, but out of the minority, 83 percent are not downloading it from mobile music service but sideloading from PC an other devices.

Music industry executives face the reality that as more mobile devices like that emerge in the market, and as even more of them became Wi-Fi enabled, more mobile users will be downloading their music from home computers and sharing them via bluetooth and other applications.

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